Question 1

What kind of brands do you work with?

Accepted Answer

Emotive works with founder-led and lean-team DTC brands that already have customers and are ready for their next stage of growth. You don't need to have everything figured out. But you should have a product people genuinely want, enough trading history to learn from and the capacity to fulfil more orders if we get this right.

Question 2

How much should we be spending on Meta?

Accepted Answer

Most brands we work with are investing, or preparing to invest, between £5,000 and £30,000 per month in Meta ads, but it's flexible. The right budget depends on your margins, average order value, ambitions and how much evidence we already have. We won't recommend spending more simply for the sake of scale; the numbers need to make commercial sense first.

Question 3

What does working together include?

Accepted Answer

We lead your Meta strategy, campaign management, testing, optimisation and scaling—but the work doesn't stop inside Ads Manager. We'll also look at the creative, messaging, offer, landing experience and customer journey wherever they're affecting performance. You'll receive clear creative direction, testing priorities and honest recommendations about what the business needs next. You'll work directly with Emily, the Founder, throughout.

Question 4

How much does it cost?

Accepted Answer

Meta ads management starts at £2,000 per month for brands spending up to £10,000 per month. For spend above £10,000, an additional 5% is applied to the amount above that threshold. Any additional creative production or project work will be scoped separately, so you'll always know exactly what's included before we begin.

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